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Brands/Marketeers |
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... SMS,
a mobile 'must-have' for the marketing mix.
The potential for building brand and generating
significant marketing revenue through SMS marketing is
clear. However, using SMS as a communications channel
presents marketers with clear technical challenges. 'Mobilizing'
traditional campaigns and effectively targeting
consumers across multiple networks, in multiple
countries, can be the difference between success and
failure.
By integrating marketing content into proven mobile
applications (voting services, competitions, promotions,
etc.), managing SMS delivery and revenue share,
Mobileway provides the only end-to-end solution able to
deliver fully integrated campaigns on a national and
global level.
Working with international brands and specialist new
media agencies, Mobileway is increasing the
effectiveness and reach of current communications
strategies, while creating and managing a new mobile
revenue stream for content providers and marketing
agencies alike. |
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