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Mobile
lifestyles |
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There
is little doubt that the mobile phone has entirely
changed the way in which people consume, interact and
organize their lives - following its rapid evolution
from a purely voice-based communication tool, the mobile
phone now enables users to keep in touch with all the
latest news, events and developments whilst on the move
both at home and abroad.
Developments in both mobile messaging and the mobile
Internet now offer users a plethora of wireless
entertainment services. A typical day in the life of a
consumer is increasingly dominated by the presence of a
mobile device, take the following example: awoken by the
mobile phone alarm; alerted via SMS to the day's
astrological outlook with a daily horoscope; warned of
traffic congestion on commuter routes by an SMS
road-traffic service; informing the office of a late
arrival via a text message; reminded en-route of a key
meeting via wireless connection to an on-line calendar;
cashing in an m-coupon won via a promotion at a local
lunch outlet; a text chat with friends to arrange the
after-work drinking venue; alerted to the latest stock
exchange movements at the close of the markets; solving
the friendly debate surrounding the background tune in
the bar via an SMS-music identification service; an
online check of bank balances before taking a loved one
out for a meal… just some of the data services
designed to assist consumers in their busy schedules at
work and at play.
Mobileway offers unrivalled network reach to deliver
these content and services direct to more than 90% of
the World's mobile population. For more information on
the range of services access the m-sections featured in
the menu to the left of this page.
Wireless technology has the potential to fundamentally
change the telecommunications, advertising, banking and
entertainment industries, yet with many companies still
reeling from the impact of the Internet and e-business,
the challenges faced in embracing wireless technology
can seem insurmountable. Mobileway offers companies
unrivalled expertise and guidance to meet these
challenges. Additionally a suite of native off-the-shelf
applications, and partnerships with some of the
industry's most innovative developers and application
providers ensures that Mobileway provides operators,
content providers and ultimately end-users with the most
advanced wireless services available. |
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